• Job Title Marketing Specialist
  • Gender  Male
  • Core Competencies

  • Viewed 66

Education

  • - 2022
    KAATSU INTERNATIONAL UNIVERSITY

    Bachelor of Management Honors in Marketing

  • - 2021
    SRI LANKA INSTITUTE OF MARKETING (SLIM)

    Diploma in Digital Marketing

  • - 2016
    SAMUDRADEVI BALIKA VIDYALAYA

    BG.C.E. AdvancedLevels

    1B, 1C, 1S

Experience

  • 2023 - Present
    EMERALD INTERNATIONAL (PVT) LIMITED

    Executive - Brands

    Formulated and implemented effective brand strategies to
    enhance market presence and customer engagement
    Planned, executed, and monitored marketing campaigns, including
    seasonal promotions and product launches
    Collaborated with creative teams to develop compelling marketing
    materials, including advertisements, social media content, and
    promotional videos
    Managed online presence through SEO and social media campaigns
    to drive traffic and increase online sales
    Analyzed sales data to assess campaign effectiveness and adapt
    strategies for maximum ROI
    Gathered customer feedback to identify areas for improvement
    and enhance overall brand experience

  • 2023 - 2023
    COOLCEPT TRADING (PVT) LIMITED

    Executive – Digital Marketing

    Manage and optimize Amazon Seller Central platform operations,
    including inventory management, product listings, pricing, and
    promotions
    Identify opportunities to increase sales and improve customer
    satisfaction by analyzing data, identifying trends, and developing
    actionable insights
    Utilize the Amazon Seller Central tools and processes effectively,
    maximizing their potential to drive performance and success
    Regularly analyze performance metrics, such as sales, conversion
    rates, and customer feedback, to measure success and identify
    areas for improvement
    Monitor competitor activities, pricing, and customer reviews to
    adjust strategies and maintain a competitive advantage
    Create monthly sales plans and strategic plans for driving sales
    growth and improving overall performance

  • 2021 - 2022
    SRI LANKA INSTITUTE OF MARKETING (SLIM)

    Junior Associate - Corporate Trainings

    Choosing appropriate training methods per case (virtual, simulated,
    mentoring, on-the-job training, professional development classes,
    etc)
    Developing new customer databases
    Marketing available training opportunities to employees and
    providing necessary information
    Conduct organization-wide training needs assessment and identify
    skills or knowledge gaps that need to be addressed
    Maintain updated curriculum database and training records and
    hosted train-the-trainer sessions for internal subject matter
    experts
    Coordinate and conduct public and in-house
    workshops(virtual/on site) payment collections and follow-ups

  • 2020 - 2021
    CHAMATHKARA FLORA (PVT) LIMITED

    Executive - Sales & Marketing

    Creating content for the company’s Facebook and Instagram pages
    and implementing strategies to improve the social media presence
    of the company
    Developing and executing marketing campaigns
    Establishing and maintaining relationships with current and
    potential
    customers, supervising and closely monitoring the progress of the
    projects, and carrying out the initial consultation with clients to
    discuss the details of their packages
    Generating monthly sales reports and providing updates to the
    senior management assisting the senior management to develop
    marketing strategies

  • 2020 - 2021
    CHAMATHKARA FLORA (PVT) LIMITED

    Executive - Sales & Marketing

    Meeting with potential clients to gauge the utility and viability of
    prospective working relationships
    Bringing funds by identifying and reaching out to existing and
    prospective clients moreover, selling products by establishing
    contact and developing relationships with prospects
    recommending solutions
    Maintaining a good relationship with clients and attending to
    customer queries and providing regular business updates to
    existing clients
    Being up to date on the latest developments in the Sri Lankan
    financial markets

Languages

English
Proficient
Sinhala
Proficient

Skills