Bachelor of Commerce (Hons) in Business Technology

Bsc (Hons) in Business Management - Marketing

CGPA - 3.71

Higher Diploma in Business Administration

Diploma in Accounting and Busines

GCE Advanced Level

English - A Accounting - A Business Studies - A Economics - B

Marketing Strategist - Product Campaign

Developed and executed innovative marketing strategies for product campaigns Collaborated with a creative team to design compelling content and promotional materials, effectively targeting diverse audiences and enhancing brand visibility.

Team Leader Member Relations & Community Service

Led member engagement programmes and community service initiatives, improving retention rates by 25% Spearheaded Swabha Samudra project, earning 2 district-level Gold Awards for innovation and community impact Produced promotional materials contributing to a 45% increase in event participation• Led member engagement programmes and community service initiatives, improving retention rates by 25% Spearheaded Swabha Samudra project, earning 2 district-level Gold Awards for innovation and community impact Produced promotional materials contributing to a 45% increase in event participation

Vice President Public Relations & Member Relations

Directed club-wide PR strategy and content management, increasing multi-platform engagement by 60% Oversaw Member Relations and International Service avenues, impacting 650+ members and global partners Led 5+ award-winning events including RotaTomorrow 4.0 and Merge 2.0, achieving 1,000+ participant reach Collaborated with international Rotaract partners to implement cross-cultural service and outreach initiatives

Marketing Executive

Developed and executed end-to-end digital marketing strategies to enhance brand awareness and client acquisition Managed paid media campaigns across Meta Ads and Google Ads, improving lead generation by 40% Created SEO-optimised web and social media content, increasing organic traffic by 55% over six months Coordinated with internal teams and external vendors for marketing collateral, improving production turnaround time by 30%

Marketing Executive

Drive digital outreach initiatives to strengthen brand presence and audience engagement across key channels Plan and develop content marketing materials aligned with brand guidelines and campaign objectives Execute and manage email marketing campaigns using HubSpot, including segmentation, automation, and performance analysis Manage and optimise social media content through Meta Business Suite, improving reach and engagement Support paid advertising planning — identifying target audiences and assisting with campaign optimisation Coordinate creative development for digital and offline marketing assets; liaise with internal and external stakeholders