Education
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Postgraduate Institute of Management (PIM) - 2018
MASTER IN BUSINESS ADMINISTRATION (MBA)
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Sri Lanka Institute of Marketing, - 2013
POST GRADUATE DIPLOMA IN MARKETING
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E Minds Academy - Present
FOLLOWING A DIGITAL MARKETING COURSE META CERTIFIED CERTIFICATE
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De Mazenod College - 2005
G.C.E. ADVANCED LEVEL EXAMINATION
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De Mazenod College - 2002
G.C.E. ORDINARY LEVEL EXAMINATION
Experience
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Unisyst Engineering PLC (Hayley\'s Unisyst) 2020 - Present
DEPUTY GENERAL MANAGER
Develop and execute a sales growth plan aligned with the annual budget, including market analysis and competitor monitoring. Identify key roles and create succession plans. Assess and address training needs (technical, competency, attitudinal). Build a globally competent team through targeted development plans. Improve project execution by tracking key performance indicators. Ensure timely delivery and quality to achieve zero customer complaints. Implement strategic marketing and overseas expansion plans for Unisyst products. Streamline business processes across departments to enhance productivity. Drive operational excellence by assigning responsibilities and optimizing workflows. Reduce waste and costs in factory and installation processes. Consistently meet operational KPIs for productivity and efficiency. Monitor and implement safety and ESG action plans. Promote skills development and safety culture within the organization. Align business activities with global ESG standards. Oversee accurate billing and timely payment collection. Develop new standard product lines to secure revenue streams. Enhance brand image through integrated marketing and communication strategies. Analyze product portfolio and market data to guide business growth. Ensure safety compliance through regular monitoring of work
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Advantis Projects & Engineering - Logiventures Pvt Ltd - 2021
HEAD OF COMMERCIAL & BUSINESS DEVELOPMENT
Develop and execute sales plans aligned with budget targets, leveraging market analysis and competitor insights to drive growth. Build and enhance Advantis Engineering, PESB and Convertianers brands through integrated marketing strategies and managing promotional activities with external vendors. Drive business development by engaging potential clients, preparing timely proposals, expanding market segments, and appointing overseas agents. Analyze product performance and market data to support strategic positioning and business expansion. Maintain strong relationships with customers, agents, and government bodies to ensure retention and acquisition. Lead and develop the sales team through performance feedback and targeted training. Coordinate with finance to provide accurate sales data and ensure compliance with credit policies to optimize cash flow. Ensure quality standards and ISO 9001:2008 compliance through team guidance and documentation control. Prepare reports on performance and competitor activity to support decision-making. Manage the Convertainer product portfolio with market research and pricing strategies. Promote workplace safety and comply with EHS policies. Perform additional duties as assigned by management.
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Advantis Projects & Engineering - Logiventures Pvt Ltd - 2021
DEPUTY GENERAL MANAGER
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Advantis Projects & Engineering - Logiventures Pvt Ltd - 2016
SALES & MARKETING MANAGER
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Advantis Projects & Engineering - Logiventures Pvt Ltd - 2013
ASSISTANT MANAGER
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Advantis Projects & Engineering - Logiventures Pvt Ltd - 2009
SENIOR EXECUTIVE
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Advantis Projects & Engineering - Logiventures Pvt Ltd - 2007
JUNIOR EXECUTIVE
