• Colombo, Sri Lanka, 00500
  • Marketing
  • Member Since, August 12, 2025
  • Job Title Marketing Specialist
  • Gender  Female
  • Core Competencies

Skills

Branding & Brand Strategy Budget & Resource Allocation Business Process Optimization Business Strategy & Decision Making Communication Content Writing & Blogging Data Entry & Record Keeping data handling Multitasking & Stress Management Organizational Development Other Time Management & Multitasking

Education

  • Royal Institute International School

    Cambridge London G.C.E A/Levels

Experience

  • Infinity HR Australia

    Content Writer & Marketing Specialist

    Research Australian Employment Law, translating complex concepts into insightful blog content. Author engaging blogs and create visually appealing content on various HR-related topics for the website, Facebook, and LinkedIn platforms. Manage all aspects of social media platforms, including content creation, scheduling, community engagement, and implement marketing analytics for performance assessment. Utilize marketing analytics to track and analyze social media performance, optimizing content strategies for enhanced engagement and reach. Lead website development, ensuring a user-friendly interface and regularly updating content to align with industry trends. Implement effective backlinking strategies to enhance the website\'s visibility and drive organic traffic.

  • CEO Media Pvt Ltd

    Business Development Manager

    Secured advertising partnerships, consistently achieving a monthly revenue of 2 million LKR. Cultivated and maintained strong relationships with clients, fostering repeat business. Collaborated with cross-functional teams for execution of advertising campaigns. Conducted market research to identify potential clients. Demonstrated strong negotiation skills and a proactive approach to client acquisition.

  • CEO Media Pvt Ltd

    Human Resources Manager

    Improved attendance management strategies. Analyzed KPI metrics. Streamlined HR processes. Delivered comprehensive reports for strategic workforce planning.

  • .CEO Media Pvt Ltd

    Senior Content Writer

    Spearheaded the creation of captivating cover stories. Led comprehensive coverage of luxury products and content for the website. Managed the content upload process on social media platforms, such as Facebook and LinkedIn. Conducted in-depth interviews with Sri Lanka\'s top C-suite CEOs. Provided exclusive insights and perspectives for CEO News. Curated and selected articles for both print and online platforms. Approved content, appearance, and layout of featured articles. Supervised the entire editorial process, overseeing photography, design, and artwork. Collaborated closely with designers to discuss features, layouts, and artwork. Managed communication with the printer. Enhanced the editorial department, implementing strategies to improve efficiency and overall editorial quality.

  • CEO Media Pvt Ltd

    Content Writer

    Led comprehensive coverage of luxury products and content for the website. Managed the content upload process on social media platforms, such as Facebook and LinkedIn. Conducted in-depth interviews with Sri Lanka\'s top C-suite CEOs. Provided exclusive insights and perspectives for CEO News. Curated and selected articles for both print and online platforms. Approved content, appearance, and layout of featured articles. Supervised the entire editorial process, overseeing photography, design, and artwork. Collaborated closely with designers to discuss features, layouts, and artwork. Managed communication with the printer. Enhanced the editorial department, implementing strategies to improve efficiency and overall editorial quality.

  • MedFuture Medical Recruitment Australia

    Content Writer/Administration

    Formatted blogs for website publishing. Posted job listings daily on recruitment platforms like Indeed, Jora, etc. Conducted talent pooling on LinkedIn for workers in the healthcare sector.